Retail Traffic

Krispy Kreme Goes East

Krispy Kreme Doughnuts, Inc. is the latest retailer to jump on the China bandwagon. The company awarded Hong Kong and Macau development rights to Hong Kong-based businessmen Wayne and Brian Parfitt. The two have formed Krispy Kreme Hong Kong, which will develop 20 locations over the next five years, with the first opening in Hong Kong this fall.

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