Retail Traffic

Only in Hollywood

A $30 movie ticket gets you better than nachos and a sticky floor at Pacific Theatres' Arclight Hollywood cinema in Los Angeles. The 14-screen complex serves a champagne brunch on Sundays that includes prime rib and grilled shrimp. If you're less gastronomically inclined and heading straight for the screens instead, $14 gets you double armrests, 48 inches of legroom and custom-designed THX sound. And it may be coming to a theater near you: Arclight is the prototype for a 30-location rollout, luxurious munchies and all.

TAGS: Retail
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