Front Desk

For sale: 10,577 ashtrays

The two groups suffer that most when hotels institute no-smoking policies are smokers (naturally) and manufacturers of ashtrays. That point hit home as I scanned a press release yesterday from Gaylord Hotels announcing that its three existing hotels and one property under development will soon be smoke free.

And in a bit of cause-related marketing, the company says it will use eBay to auction off the 10,577 ashtrays it has left over. Proceeds will go to the American Lung Association. Nice touch.

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