Will Price-Matching Get Rid of Showrooming?

One of the biggest stories on the web today is about Target extending its price match policy from the holiday season to year-round. That means the retailer will match lower prices offered by major competitors, Wal-Mart, Best Buy and Toys 'R' Us.

"Target said that throughout the year it will match the price when a customer buys an eligible item at one of its stores and finds the same item at a lower price in the following week's Target circular or in a local competitor's printed ad," according to Reuters. "It will also match the price if the customer finds the same item at a lower price within a week on Target's website or the websites of Amazon, Walmart, Best Buy and Toys R Us."

The question is whether the policy will make a major dent in shoppers' showrooming habit. Please let us know what you think.

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