Former La Rivage To Open as Westin

SACRAMENTO, CA—Starwood Hotels & Resorts Worldwide Inc. announced on Tuesday that it plans to open its first Westin hotel here in April at 4350 Riverside Boulevard, alongside the Sacramento River.

Owner Urban Commons/Brighton Management, based in Los Angeles, is renovating the former Le Rivage Hotel with a $3.2 million improvement project. The Westin Sacramento will feature 100 guestrooms and suites, many with balconies overlooking the river, 7,000 sq. ft. of meeting and function space, a full-service restaurant, outdoor pool, spa, and fully renovated fitness studio.

Allison Reid, senior vice president of North America Development for Starwood, says in a statement that Westin is attracting a growing number of conversion opportunities, especially in more mature, metropolitan markets. “The phenomenal success of the Westin brand’s distinct positioning has generated fierce loyalty among global travelers and inspired a growing number of owners and developers to reposition existing assets under the Westin flag,” Reid says.

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