Front Desk

Mourning the Loss of Buck Hoyle

Leonard “Buck” Hoyle, former head of the Hospitality Sales & Marketing Association International, died last Saturday at age 71. Among his many accomplishments as HSMAI chief for 13 years starting in 1981 was the launch of the Affordable Meetings trade shows, which has become the association's big moneymaker.

Here is a remembrance by Betsy Bair, editorial director of Penton Media's meetings publications and websites. Lodging Hospitality is also a Penton Media publication.

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